New Opportunity
Yesterday, Google announced Rich Snippets and new Search Options.
These big changes represent a real opportunity for websites who quickly update and upgrade their code to take advantage of the new information that Google is using in their ranking results.
Google States: By incorporating standard annotations in your pages, you not only make your structured data available for Google’s search results, but also for any service or tool that supports the same standard. As structured data becomes more widespread on the web, we expect to find many new applications for it, and we’re excited about the possibilities.
Google Annotations and Structured Data
ReadWriteWeb reports – Google is using structured data open standards such as microformats and RDFa to power the rich snippets feature.
Google is now ‘inviting’ publishers to update and mark up their HTML with the structured data open standards, and is providing webmasters with documentation.
Now Is The Time
It’s time to update your website – or risk being dropped to the 10th pages in the rankings.
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