This is the first video to Case Study improvements I make to websites I manage, based on the recommendations in Tourism Tim’s Marketing Success Course and the feedback from the close group of International Tourism business owners!
The most exciting aspect of Tim’s Course is the way he quantifies the elements of your marketing message that lead people to trust you enough to take action and book a trip online. I have a plan for blogging, for social media and for SEO – but my plans were lacking this critical element! Like cake without the icing!
As you see by the video below, the stats tell the story of how we are already doing better with the same website traffic.
Here’s The Brief:
Decreased Bounce Rate and Increased Page Views Per Visit after initial changes to incorporate some of Tourism Tim’s Marketing Strategies into my first of several case study websites.
- I show screenshots of recent Google Analytics that shows a Bounce Rate of 35%-70% reduced to almost zero!
- And Page-Views Per Visit are doubled after the changes were added to the website.
And I also show Google Analytics close up to review incoming traffic around a target geographic location in the Upper Midwest USA as I monitor the website traffic that is generated during a real-time sport show event.
More Short Case Study Videos To Follow.
Do you have a question? I’d be happy to answer!
