Over this past year, I’ve broken ALL THREE Cardinal Rules of Blogging.
2. I’m not publicly celebrating my client’s successes
3. I’m not sharing the helpful and interesting resources I find
Mostly, it’s because I’m just too darn busy!
Seriously though, I haven’t taken on a new client since June of 09; and have been referring leads and customers to my trusted colleagues.
Marketing for Tourism Businesses, specifically, Hunting and Fishing Lodges in Canada, have been my core clientele since I started my business in 2001. As a web design architect, I’m constantly finding and testing new marketing strategies and technologies with the aim of bringing them back and increasing the effectiveness of Tourism Internet Marketing.
In my research, I’ve created dozens of websites in niches that are unrelated to Tourism. Over the years, have become more and more successful at creating websites that are online businesses. Virtual businesses that starts and establishes a relationship with new people, builds an audience and converts visitors into happy, paying customers – with minimal maintenance.
As a result, I have stopped marketing my web design services and reduced my client load.
Over the past two years, my business has specialized, and became exclusively focused on coaching business owners and entrepreneurs who run and update their own website or blog. I have a deeper relationship with fewer clients – and it’s been very good for all of us.
I’m very grateful to work with the people I do.
Giving Something Back
The success, the free time, and the fantastic clients I’m fortunate to work with – have helped to inspire and create something of fantastic value that I hope gives something substantial back to the Tourism Industry – and is helpful to entrepreneurs and bloggers everywhere.
Over a year in the making, we are finally down to the last few weeks of production! We expect to have everything ready for release by the beginning of March, but I’ll be blogging here to drop some hints and start raising awareness as we complete the last details.
