It’s true. Social Media really works.
The results have been fast! As soon as I moved away from the strategy of creating ‘Made For Adsense’ websites, and toward the Relationship Marketing with Social Media, I started makin’ lots of new friends, followers, subscribers and fans!
Backed by seven eleven years of webdesign experience, I jumped into the social marketing at full charge and registered my profile across a big chunk of the sphere of social media sites.
It’s been gratifying to see results happening much faster than I found with traditional SEO tactics, but it’s taken a bit of adjustment to the idea of putting my self upfront… so… publicly.
All of my new profiles and my Bio‘s throughout the Web 2.0 properties are largely impersonal, and speak of my career mission of using the Social Media to promote Travel & Tourism in Northwestern Ontario.
The results keep coming in every day.
- The lists that I’m building,
- the subscribers who are registering,
- the groups that people join,
- and the followers that I’m gathering on Twitter
continue to grow on a daily basis.
My first experience with the Social Media was just over a year ago when my Daughter invited me to become her friend on Facebook.
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Giving no thought to the speed I was building connections, I quickly added most of my family members and many of my close life contacts.
I have been using Facebook to sharing the real, daily details of my life
with my sisters, parents, nefews, my kids and close friends.
Recently however, connections that I’m making online through business, and all the other social media, aquainances who share my interests in passions in work and career — are starting to send me friend requests on Facebook!
But to me, Facebook has been my way to connect with my real-life family.
Almost like “The Family Room” on a seasonal holiday.
Now I am conflicted.
I hate to remove the deeply personal details from my profile on Facebook. I really enjoy using Facebook as a way to share with my loved ones – and, frankly, my laundry need not be included in my professional bio.
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Perhaps some of the long-time online personalities can shed some perspective on this delema, and share your thoughts and ideas about the line between online exposure and personal privacy.
Cheers!
{ 3 comments }
Two un-named internet marketing gurus gave me some invaluable advice, off the record, that I’d like to paraphrase:
One top guru recommends a clear choice: Keep business and personal separate online – use separate accounts for each niche.
The second guru explained how to divide your friends lists into groups, within Facebook and other Social Media sites, and utilize the privacy setting details to control who gets access to various personal details.
I’m sorry those fantastic comments were inexplicably lost and I hope my paraphrasing gives you some ideas.
Hi Doug,
Coming here from Orli’s post about the new features Blogger.com are about [have already] to roll out. Read your post here about Facebook. Interesting. I haven’t had any good experiences at all with Facebook, but that’s not because of the medium. I don’t have a business and my few family members are not really internet oriented at all.
I do this solely because it’s fun and I want to take part and stay updated on what’s happening — where all this web2.0 stuff is going. Sooo…I also signed up for all those services, like FriendFeed, Twitter and so on…. It’s both fun and rewarding, learning a lot of new stuff.
It just doesn’t matter for me. I’m from a different age group, and we use the web in a different way.
I have no separation between personal or business on facebook. I rarely talk to my family on facebook, it’s more of a place for friends.
My experience with older users on facebook is their profiles lack personality and they push a professional facade. I have no connectivity to these older users because the message their sending is they ‘aren’t my friend’.