Social Media

Social media now dictates who appears on top of Google search results.

January 12, 2012

Learn how, on Tuesday, Jan 10, 2012, Google made the biggest change to their search algorithm ever. And, learn how we have been preparing for this! Social media now dictates who appears on top of the search result page. If someone who is connected to someone you know talks about what you’re looking for, it [...]

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Google Goes Social – Twitter Shares Turn Up In SERPS

December 3, 2011

I just had an amazing experience on Google, and I had to stop what I was doing to make this social media case study video. While updating a website for a client, I did a search on Google for a specific Geographic location. I wanted to find someone to link to, when I did a [...]

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Why I removed all my profiles from Klout

November 23, 2011

The Rise And Fall Of Klout I can see the headlines now as web historians tell the tail of booming web projects that went bust. There was a day that I regarded Klout with some credibility – and even focused my efforts to conform my online actions to support the assumptions that Klout purported in [...]

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How Tourism Business Should Market Sports Shows

November 3, 2011

With all the buzz about social media and the Internet for vacation planning, one might forget about the awesome power of meeting people face-to-face when selling trips. Sports Shows and Trade Shows are sometimes portrayed as being a marketing method from the past – but beware – the people who are telling this story are [...]

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Ever Wonder How Twitter Could Help Your Tourism Business?

November 3, 2011

Twylah I just learned about an amazing new Twitter service called Twylah – that may help you get more value out of Twitter for your Travel and Tourism business. My friend @tinalussier told me about a blog post by @adamdince that shows all the steps required to Optimize Your Twitter Feed with Twylah You can [...]

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I’ve Become Obsessed With Increasing My Klout Score

October 20, 2011

Recently I’ve been secretly checking my Klout Score day and night. In fact, several of the social media profiles I manage have been gaining increasing Klout Scores every single day for weeks now! With all this success, I’ve become obsessed – addicted – to checking my Klout Score! Then, the unthinkable happened! To my shock [...]

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The Missing Key To Social Media ROI

June 16, 2011

One of my passions is Social Media ROI. I read everything I can about how to measure the return on investment for social media marketing, and have an important message about getting the right type of traffic to your website. 2011 Travel & Tourism Conference Brooke Hovey Nick Goggans Lionel Menchaca Jim Eustace I recently [...]

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WordPress Is More Than A Blog For Tourism Marketing

May 12, 2011

More Businesses Choose WordPress For Tourism Marketing In it’s early days, WordPress was almost exclusively used for Blogging. Over years of continual development, WordPress is released as a publishing platform, not as a blogging platform. More and more small businesses like fishing lodges, outfitters and hunting camp owners are benefiting from the unmatched SEO and [...]

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KDCA AGM Presentation on Social Media Marketing

April 26, 2011

KDCA AGM 2011 I am very excited by the invitation from the Kenora District Camp Owners Association (KDCA), to make a short presentation on Social Media Marketing for Tourism and Travel, during their spring Annual General Meeting! KDCA AGM at the Waldhof Hall With about 70 Camps and Lodge Members, and about 70 Allied Members, [...]

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