How to market your blog on Facebook for Tourism Marketing to increase your website traffic and boost your search engine rankings in Google.

Canadian Tourism Internet Marketing

In this short video I demonstrate how tourism operators can get more benefit out of their blogging efforts if they take the time to include a link back to their own website from within the first couple sentences of each new blog post.

Facebook For Tourism Marketing

I logged into Facebook today and I wanted to share a few tips for tourism operators and resort owners who are blogging, and who may be starting to use Facebook for Tourism Marketing.

When I logged in this morning I see a notification here that there has been some new stuff posted to the WalleyeBook Fan Page . This is part of the network of CanadianFishingBook.com websites that pull in blog posts from fishing lodges in Canada. It search engine optimizes the content, and then re-distributes it across a range of social media websites in our network.

As you can see, people who ‘like’ WalleyeBook on Facebook, they get a notification right in their news feed when they login when ever there is a new update on walleyeBook.

Facebook For Tourism Marketing

Now here’s what I wanted to share with you:

When you make a post to your blog, be sure to hyperlink one of the keyword phrases in the first couple sentences and link back to your own blog. That way, each time you do a blog post and it is syndicated across the CanadianFishingBook.com network of social medial sites, you get links back to your website with the keywords you want from a whole bunch of different places.

And it’s great to get links back to your website right from Facebook For Tourism Marketing – that’s a very big powerhouse.

Here is an example of how your information is syndicated out and how people see it in a number of different places where they would never have seen it before.

And – some important search engine optimization tips on how to link back to your own website to give yourself traffic and search engine optimization juice!

Facebook For Tourism Marketing

Passive Destination Marketing or Proactive Social Marketing?

In this example I show how the CanadianFishingBook.com Social Media Network helps a Canadian Fishing Lodge Owner get published across the internet. By carefully syndicating your RSS feed, our network can provide instant traffic to your website and help you establish top search engine rankings by giving lodge owners a way to directly control their off-site linking strategies. Facebook For Tourism Marketing

http://budurl.com/theauthoritycodes

Today I’d like to share with you a new report that I just found, that teaches you find high quality links for your website.

This is important for Tourism Internet Marketing, but it also applies to any other subject.

If you click on the link below right now, it will take you to Ryan’s website where you can download his report called the Authority Codes. It just a few page report, but it’s really packed with some great information that can help anybody who is trying to build an audience online, find some really good, quality links to have pointing to your website.

Click here to download Ryan’s report for free.

http://budurl.com/theauthoritycodes

I’d like your participation in this tourism blogging survey for three reasons:

First, I want to know what you think.

Second, after you have completed the survey, you will see the poll results – and you will get to know what other tourism business think.

And the third reason I want your participation, is because one of those answers *is* the #1 Reason More Tourism Businesses Are Blogging Than Ever Before.

So, what were the results of the poll? Do you wonder if you choose the same answer as most everyone else?

Of course, as I’m making this, I don’t know what the results of the poll are going to be… But I imagine that each of those reasons will get a vote by somebody. Because the truth is, any one of those reasons is powerful enough on it’s own – to get you out there and start blogging.

Before I reveal the answer – before I reveal the answer I’ve come to know after nine years of professional web design, I want to take a moment to review each of the reasons for blogging in our survey, to highlight the benefits that a tourism business can experience… benefits that might not be directly obvious just by looking at a blog.

First Reason: To Reach A Different Audience

The best clientele for fishing lodges have been coming to Canada for years. The trouble is, the best clientele are now baby-boomers, and they’re just not taking as many fishing trips anymore. So Reaching a different audience has become more important.

A blog can help you reach an audience of younger people, younger professionals… Professionals who are accessing the internet more of the time through their mobile phones.

The Second Survey Opinion: To build a relationship of trust with your readers.

It takes time to establish trust. Studies show that it takes 5 to 7 contacts with a potential customer before they will make a major buying decision. Your blog helps build trust in two important ways: Your blog gives you the power to proactively reach out and make contact with trip planners while they are in the trip-planning phase. They can get to know you in a way that is much more personal than any static website.

Second of all, your blog can allow people to leave comments below your posts. These comments, and your replies to them, act like “Word of Mouse” Advertising for your business. There is nothing more trust building than a third-party recommendation. And remember, the comments on your blog are always fully moderated, so only the good stuff goes up!

The third reason in our survey, that more tourism businesses are blogging – is so they can easily update their own website and pictures.

If you can format an email and send an image as an attachment, you have all the skills you need to update your own website.

Aren’t you sick of sending things to your webmaster, waiting weeks for the work to get finished, and you still have to make corrections when it’s done?

The forth reason people are blogging: To automate their marketing so they can spend more time on their business.

There are two critical ways that your blog can save you time.

First, you can pre-schedule your posts to publish themselves on specific dates and times. You can do you blogging in advance, and it will publish the scheduled entries while you are servicing your customers.

Second, blogs contain a key piece of technology that may revolutionize your marketing. This technology is known as the RSS Feed. (Really Simple Syndication). Your RSS Feed can be used to automate your marketing in some groundbreaking ways:

Your RSS Feed gives you the power to publish your content to news sources and several popular websites – all at the same time. And, your RSS Feed sends an automatic notice to your website subscribers – who are often reading these notices on their mobile phones.

Your RSS Feed lets you get your information out across the internet – and – delivers a personal note to each subscriber – all from a single blog post.

And the fifth answer in our survey: To get web marketing results that are more measurable.

Before the internet, measuring the results of your marketing dollars was a game at best. And while the internet was young – many tourism businesses treated their website like a brochure, and novice web designers reported useless statistics like: the number of unique visitors and the number of top search engine rankings you have.

Today, the knowledge from other profitable online business plans can be applied to Tourism Marketing. With your blog, you can quantify a relationship development process that has been proven to lead to sales.

If your planning to sell your business in the next 5 to 10 years, TAKE NOTE! These numbers add measurable equity to the value of your business!

I want to thank you for stopping by, and for reading all the way through! I hope I’ve helped to reveal a number of tourism marketing benefits that might not be apparent when you look at a blog.

Now, if you want to participate in the survey and get the answer to the Question – What is the #1 Reason More Tourism Businesses Are Blogging? – sign up here!

http://www.tourismmarketingvideos.com

I hope you’ve found this post helpful – just on it’s own. But if it has just peeked your interest and you’d like to learn more – I have a special offer for you. Please sign up at Tourism Marketing Videos and follow the three simple steps!

Over this past year, I’ve broken ALL THREE Cardinal Rules of Blogging.

Mostly, it’s because I’m just too darn busy!

Seriously though, I haven’t taken on a new client since June of 09; and have been referring leads and customers to my trusted colleagues.

Marketing for Tourism Businesses, specifically, Hunting and Fishing Lodges in Canada, have been my core clientele since I started my business in 2001. As a web design architect, I’m constantly finding and testing new marketing strategies and technologies with the aim of bringing them back and increasing the effectiveness of Tourism Internet Marketing.

In my research, I’ve created dozens of websites in niches that are unrelated to Tourism. Over the years, have become more and more successful at creating websites that are online businesses. Virtual businesses that starts and establishes a relationship with new people, builds an audience and converts visitors into happy, paying customers – with minimal maintenance.

As a result, I have stopped marketing my web design services and reduced my client load.

Over the past two years, my business has specialized, and became exclusively focused on coaching business owners and entrepreneurs who run and update their own website or blog. I have a deeper relationship with fewer clients – and it’s been very good for all of us.

I’m very grateful to work with the people I do.

Giving Something Back

The success, the free time, and the fantastic clients I’m fortunate to work with – have helped to inspire and create something of fantastic value that I hope gives something substantial back to the Tourism Industry – and is helpful to entrepreneurs and bloggers everywhere.

Over a year in the making, we are finally down to the last few weeks of production!  We  expect to have everything ready for release by the beginning of March, but I’ll be blogging here to drop some hints and start raising awareness as we complete the last details.

Current Upgrades

Today I start on the complete rebuild of blog.canadianfishingbook.com to make it easier incorporate the latest RSS technology.

The upgrade consists of dumping the old K2 Theme for WordPress and upgrading to my own custom skin for the Thesis Theme.

Although it amounts to a complete rebuild of the graphic design of the site, this upgrade is necessary in order to benefit from a powerful set of wordpress plugins, combined with the amazing flexibility of the Thesis WordPress Theme, to provide a QUANTUM IMPROVEMENT in our marketing effectiveness for Fishing Lodge Owners who blog.

By the end of today, the site will look almost like it did before – it’s easy to make a skin for the thesis theme to mimic almost any design.

How much is traffic to your website REALLY worth?

Dynamic Site Builder

Web page design software to help you build a web page.

How to make a website

Complete full instructions with screenshots and videos to help you build your own web page. Almost anything you want to do is one click away. Editing a page? One click. Getting help? One click. Adding formatting to your text? One click.

More time is spent making web site builder quick and easy to use than on any other part of Dynamic Site Builder.

Ease of use features include:

Click here to see a video how easy it is to create a web page

Smart Help

The most relevant help document is always displayed with the feature you are working on. It is one click away.

For example, if you want to make a web page or you are just starting your own web page, the one-click help will bring you directly to the help document “Getting Started”, because it is the most relevant to build a web page.

Ease of use goals

These are some of the stated Ease of Use Goals:

The last one, while humorous, is the leading force of innovation in ease of use.

People who have found this page have also searched for the following terms:

web page design software
build a web page
make a web page
start my own web page
make my own web page
create a web page
i want to make a web page
starting your own web page
hot to make a web page
how to make your website
want to make a web page
build my own web page
how to make a website

Why A Website Is Important For A Lodge

When you are struggling to build more traffic to your Fishing or Hunting Lodge website, it’s important to know that the same marketing techniques apply for your topic, as for any other topic online.

It’s Not A Mystery

There is no quick fix for getting traffic – unless you pay for it. However, there is a clear and repeatable process to increase your website traffic that will work in any subject area or market.

Great Example

Here’s a FANTASTIC article on How To Improve Your Website Traffic. It covers all the the marketing processes you should know about it you own a business with a website. Even if you outsource the actual work to your webmaster, it’s important that you understand the work you are hiring and the results you should expect.

Internet Marketing For Tourism

Web Design for Fishing Lodges and Hunting Camps should include a strong mix of Social Media Marketing.

Not sure where to start?

We Specialize in Web Design For Fishing Lodges!

In fact, we have created an annual marketing plan exclusively for seasonal tourism business. It is a fisherman-centered plan that rewards your guests for participation in your communities like Facebook and Youtube to increase online word-of-mouth exposure, uses customer-generated content to build top search rankings that last, and  improves booking rates via internet sources.

Get your copy of the plan! Request a no-obligation quote and receive:

a copy of our white paper: Annual Online Marketing Plan for Seasonal Tourism Business

a video benchmark of your present online visibility

a 20 minute phone/skype consultation to review your needs

Register Today!

(It’s easier than you think – we are here to help! And you get to keep the video benchmark and Annual Marketing Plan as our gift.)

I’d like to introduce you to the Blog Coaching Service created especially for Fishing Lodges:

Annual Overview:

1. Early January to Early April is Sports Show Season
2. Mid-April to Mid-May is preparation for opening weekend/general season
3. May to September – fishing season
4. October and November – hunting season
5. Nov to December – Annual review, system upgrades, seasonal newsletter, preparation for following year.

Benefits

1. Immediate Traffic to your website by joining our Network.
2. Benefit from the Stability of a WordPress Platform.
3. Help Desk with Personal Blog Coaching Available!

Tight Lines,

Doug Lampi,